Pick the right tool, fast
← All comparisons
Email Marketing Tools · Tool Face-Off

HubSpot Marketing Hub vs Constant Contact

Quick answer

HubSpot is the powerhouse for growth-focused teams who want CRM-native automation, while Constant Contact is the friendlier, cheaper pick for small businesses just getting started with email.

Our pick
HubSpot Marketing Hub
CRM-powered marketing that scales with your ambition
4.3★
VS
Constant Contact
Simple email marketing for the rest of us
3.4★
Free Plan
Free forever (up to 1,000 contacts, 2,000 emails/month)
No free plan; 60-day free trial only
Starting Price
~$20/month (Starter, 1,000 contacts)
~$12/month (Lite, 500 contacts)
Contact Limit at Mid Tier
Up to 5,000 contacts (~$90/month, Professional)
Up to 5,000 contacts (~$50/month, Standard)
Email Templates
100+ drag-and-drop templates
200+ customizable templates
Marketing Automation
Visual workflow builder, multi-step sequences, lead scoring
Basic autoresponders and simple drip series
CRM Built-in
Yes — native CRM included for free
No native CRM; basic contact management only
A/B Testing
Yes (subject line, content, send time)
Subject line A/B only (Standard plan+)
Landing Pages
Yes, included in all paid plans
Yes, basic landing pages included
Social Media Tools
Scheduling, monitoring, and ads management
Basic social posting and scheduling
Integrations
1,000+ native integrations via HubSpot ecosystem
~300 integrations via marketplace
Reporting & Analytics
Deep multi-touch attribution, revenue reporting (Pro+)
Standard open/click rates; no revenue attribution
Phone Support
Paid plans only
Available on all plans including trial

HubSpot Marketing Hub

Pricing★★½☆☆
Support★★★★☆
Features★★★★★
Analytics★★★★½
Automation★★★★★
Ease of Use★★★★☆
Integrations★★★★★

Constant Contact

Pricing★★★½☆
Support★★★★☆
Features★★★☆☆
Analytics★★★☆☆
Automation★★½☆☆
Ease of Use★★★★½
Integrations★★★☆☆

Worth knowing

HubSpot once calculated that companies using their platform sent over 3 billion emails in a single month — that's roughly one email for every person on Earth who owns a smartphone.

If you want

You want an all-in-one marketing + CRM platform that scales

HubSpot's native CRM and deep automation mean your email, sales, and marketing data all live in one place — no duct tape required.

→ Pick HubSpot Marketing Hub
If you want

You're a small business or nonprofit on a tight budget

Constant Contact is cheaper at entry level, easier to learn, and its phone support means you won't be googling help articles at midnight.

→ Pick Constant Contact
If you want

You need serious marketing automation and lead nurturing

HubSpot's visual workflow builder and lead scoring leave Constant Contact's basic autoresponders in the dust.

→ Pick HubSpot Marketing Hub
If you want

You host events and want email + RSVP tools in one place

Constant Contact's built-in event management is a genuinely unique feature no other mainstream email tool bundles in.

→ Pick Constant Contact
Some links on this page are affiliate links. If you sign up through them, we may earn a commission at no extra cost to you.