email marketing tools · Tool Face-Off

Zoho Campaigns vs Constant Contact

Quick answer

Zoho Campaigns wins on price and automation depth; Constant Contact wins on ease of use and event/social tools. Pick Zoho if you're budget-conscious or already in the Zoho ecosystem — pick Constant Contact if you want hand-holding and a polished drag-and-drop experience.

Our pick

Zoho Campaigns

Email marketing for the frugal power user

3.9★

Constant Contact

The friendly giant of small-business email

3.8★

Free Plan

Yes — up to 2,000 contacts, 6,000 emails/month

No — 60-day free trial only

Starting Paid Price

~$3/month (500 contacts)

~$12/month (500 contacts)

Price at 10k Contacts

~$45/month

~$80-95/month

Email Templates

~300+ templates

400+ templates, highly polished

Marketing Automation

Multi-step workflows, branching logic

Basic autoresponders; limited branching

Event Management

Not available

Built-in event invites & RSVP tracking

SMS Marketing

Yes (via Zoho Marketing Plus)

Yes — built-in SMS add-on

A/B Testing

Yes — subject line & content

CRM Integration

Native Zoho CRM sync (seamless)

Third-party CRMs via Zapier/integrations

Deliverability Tools

Spam score checker, inbox preview

Spam score checker, inbox preview, click heat maps

Landing Pages

Yes — included

Phone Support

Business hours only (limited regions)

Yes — all paid plans, extended hours

Zoho Campaigns

Pricing★★★★★

Support★★★½☆

Features★★★★☆

Templates★★★½☆

Automation★★★★☆

Ease of Use★★★½☆

Integrations★★★★☆

Constant Contact

Pricing★★★☆☆

Support★★★★½

Features★★★½☆

Templates★★★★½

Automation★★★☆☆

Ease of Use★★★★½

Integrations★★★½☆

Worth knowing

Zoho Campaigns is part of the Zoho suite of 50+ apps — deep synergy if you already pay for Zoho One.
Constant Contact has been around since 1995 — it's practically ancient by SaaS standards.
Zoho's free plan allows up to 6,000 sends/month, which beats most competitors' free tiers cold.
Constant Contact's event management feature is genuinely rare in email tools — handy for nonprofits and local businesses.
Neither tool offers a fully unlimited free plan; Zoho's free tier caps at 2,000 contacts.

Constant Contact was originally called 'Roving Software' — presumably before someone realized no one would trust their email to something that sounds like a suspicious van.

If you want

You're already using Zoho CRM or Zoho One

Native sync means zero data duplication headaches and a genuinely unified workflow.

→ Pick Zoho Campaigns

If you want

You're a small business owner with no marketing background

Constant Contact's UI, templates, and phone support make it the least intimidating on-ramp to email marketing.

→ Pick Constant Contact

If you want

You're on a tight budget but need real automation

Zoho Campaigns costs a fraction of Constant Contact and still delivers branching workflow automation.

→ Pick Zoho Campaigns